The eCommerce Shopping Channel Model
The eCommerce shopping channel model is a sales channel model where retailers and consumers engage each other online. In this model, the retailer stocks its store with items that it buys from manufacturers or wholesalers. Consumers can then shop online at the retailer’s website or on mobile apps. When a consumer sees something they like, they put it in a shopping cart and proceed to checkout. Once the shopper completes their order, the retailer sends them an invoice for the price of their purchase plus shipping costs and any taxes due on that purchase
The eCommerce shopping channel model is a sales channel model where retailers and consumers engage each other online.
The eCommerce shopping channel model is a sales channel model where retailers and consumers engage each other online. The model is used by retailers to sell products to consumers, who in turn use it to buy products from …